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The Makers of the world Economy

Client: Kepa

Who are the makers of the world economy?

Development cooperation is not enough to eradicate the growing global inequality. We need the policy for a sustainable economy that creates well-being in Finland and outside it’s borders. In The Makers of World Economy campaign, the future decision-makers explain how they would build such a new world. We asked the candidates of parliamentary elections whether they have what it takes to become a Maker of the World Economy.

In the campaign there are no right or wrong answers, just welcomed discussion – without difficult political jargon.  The campaign was launched in November 2014 and it immediately created a buzz in social media. With provocative and clear outputs, we managed to make the future of world economy everybody’s business. The campaign continued in spring 2015 when Måndag organised an election debate with the hottest candidates in the Finnish parliament elections.

For more information, visit the campaign website:
www.maailmantaloudentekijat.fi

www.facebook.com/maailmantaloudentekijat

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