Marine Stewardship Council (MSC): Keep it wild – Sustainable seafood
Our oceans must be protected. The Marine Stewardship Council (MSC) has worked for over 20 years with scientists, fisheries, and seafood producers and brands to develop the MSC standards and promote sustainable fishing. Sustainable fishing means leaving enough fish in the ocean, respecting habitats and ensuring people who depend on fishing can maintain their livelihoods. By choosing seafood with the MSC blue fish label, people can help protect oceans, fishing livelihoods and fish for the future. Måndag helps MSC with its B2C marketing in Finland.