Woolman: Developing sustainable e-commerce

At its best, e-commerce can help us make more conscious choices and steer the consumption in a sustainable and transparent direction. This development is in the hands of online platforms and ecosystems.

Woolman is Europe’s leading Shopify Plus agency that designs and develops digital marketplaces and offers commercial solutions for global consumer brands. Måndag helped Woolman to define the steps towards a sustainable future of digital D2C business.

We created an impactful brand strategy and planned both campaign actions and internal education together with Woolman to implement the updated strategy and to engage employees in the creation of sustainable practices.