Can I ride my bicycle here?
The ever busier urban traffic needs new, clear signs and guides. The guide pilot is a project that aims to create coordinated and visually high standard signage that also fulfils the requirements of the future for pedestrians and cyclists. Måndag designed the marketing for the Public Works Department of Helsinki in which the goal was to truly get the citizens of Helsinki to participate in the project. The guide pilot culminated in a theme day and exhibition where the people of Helsinki had a chance to take part and get to know the development process and give feedback. Måndag designed the graphics and the marketing for the project.